Let It Go



Elsa, Anna, Kristoff, and Sven all return to theaters in Frozen 2.

Mia Rice, Staff Writer

Frozen. An animated film that came out in 2013, and soon became an instant success (earning $1.276 billion in worldwide box office revenue) then impacted the Disney industry as a whole.

But I’ve started to wonder if the film deserves all the hype, after all, some fans claim this movie is Disney’s best work since their renaissance age.

Personally, I find the film charming. The atmosphere is lacking with a setting of almost constant snow and ice — but still includes many iconic songs and characters. It was noticeable that once Frozen reached some high success, it was getting a bit annoying.

Disney kept pushing the franchise that now includes two shorts and a sequel, more than ever necessary after a satisfactory ending in the first movie.

The world-building becoming stronger which kept me entertained, but I do think it is time to hold up a stop sign to Disney.

Now Frozen isn’t hurting anyone — except Disney itself. Sure the company is gaining money, but it’s selling out to smaller ideas.

Walt Disney raised his love for animation and art on his back; how could he be proud of his company when it resulted in leeching off the usual cash-in classic instead of producing original films?

Now, more than anyone I understand how critical money is in the animation industry, and I understand there’s more competition for grabbing attention in this society, but at some point, a line needs to be drawn.

I know Frozen involved many passionate artists, musicians, and writers through its entire creation.

It’s not Frozen’s fault it became so successful, but maybe the fault of greedy people knowing how to win us over ruining supported creativity.